On October 12, 2017, NationBuilder London partnered with FleishmanHillard to host a panel discussion exploring the new best practices for creating campaigns that communicate authentically in a time of significant scrutiny and skepticism.
"2017 has seen further disruption...with political campaigns in France, Britain and elsewhere changing the political landscape and further undermining orthodox campaigning rules like never before. The radical re-shaping of campaign principles provides a roadmap for corporations and NGOs, particularly when they need to address and reposition political and regulatory debates that impact upon them. In a fast-moving, volatile political and media environment, what principles can organisations adopt from these campaigns to ensure their success?"
The panelists included some key names from the political space and the corporate world. Fleishman-Hillard and NationBuilder's Toni Cowan-Brown also shared their insights and experience working with clients in this space.
Watch the highlights:
To view the full discussion, just click here.